Make More Money From Your Ideas

"Selling product at my trainings and presentations - how do I do it without sounding like I'm heavily pitching?"

First change your mindset. Are you so good that you can give people everything they require in a single session? No - they absolutely require on-going materials and support. By having products for sale, you are being helpful, not pushy.

Of course, you have to make sure that your presentation doesn't turn into a blatant sales pitch. As long as you deliver high-value information and don't hold anything back from your live audience, that should be safe. And if you're already delivering high-quality presentations, don't change them! Just add the products as an additional resource.

Labels: providing value, selling from the platform

"If I create products from my presentations, will the products sell in their own right?"

Yes and no. Yes, it's possible to sell products on your Web site, as long as you know how to get traffic to your Web site and convert them into buyers.

However, the easier way to sell products is to sell them to people who already know, like and trust you. For a professional speaker, the easiest option is to sell them at your presentations, or build a mailing list and sell them to your subscribers.

Labels: selling from the platform

"I think that my speech is not developed enough to record it."

I think you're confusing two things here. Your speech is definitely good enough to record - I mean, you just buy a recorder and a microphone and record it!

But I think you mean that it isn't good enough to record and create an audio product. And you may be right. But that shouldn't stop you from recording it, getting it transcribed, and then using that material for articles, newsletters, special reports, an e-book or a book. You might be surprised how much valuable material is already there, even if it does require some editing and polishing.

Labels: providing value, selling from the platform