Make More Money From Your Ideas
Learn how to turn your ideas into profitable products and sell them on and off the Internet. Discover the secrets of Internet marketing and Web design that turn your ideas and your Web site into a money-making machine.
10 November 2005
Creating better e-mail campaigns
"How do I make my email campaigns more effective?"This is an extremely broad question, so I will give you some useful principles to follow.
First, make sure that you have explicit permission from everybody who is on your mailing list.
Next, find out what they would like to know. Survey them regularly to discover their biggest problems and concerns.
Next, offer them real value (not just promotion) in every message you send them. It's about building a trusted relationship, not about selling, selling, selling.
Finally, when you do offer them something to buy, make sure it's a high-quality product with great value for money.
Labels: e-mail newsletter
Welcome, and thanks for reading Make More Money From Your Ideas, where I answer your questions about turning your ideas into profitable products that you can sell on and off the Internet.
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Gihan Perera
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