Make More Money From Your Ideas

"How do you make real money from writing and managing blogs? Most of what I've seen indicates they take a lot of time but I'm yet to be convinced of where the return on that significant investment comes from (I see a return, just not a big return so my question relates to how to leverage the return to make it more interesting for me to even get started!)"

There's good news and bad news.

The good news is that there are bloggers who make a significant income from their blogs.

The bad news is that you probably won't be one of them. Why? Because it takes time, effort, knowledge and persistence. The really successful bloggers make that their business model. For most experts, this isn't the right approach. A blog should complement your business, not be it!

That said, if you're still interested, here's more about making money from your blog ...

A blog is a certain kind of Web site. So one way to answer this question is to first ask, "How do you make money from any Web site?"

Here are some of the answers you might get:

• Promote products and link to a shopping cart;
  
• Demonstrate your credibility so that people trust you and hence buy your stuff;
  
• Write articles (in this case, blog posts) that provide information and then link through to products that go into more detail;
  
• Sell advertising on your blog;
  
• Send the media to it as a show of your expertise, so that you get free publicity for your business.
  

This is only a small sample of ideas; there are many more. There's a lot of hype about blogs, and some of it is justified. But I think it's useful to remember that a blog is just a Web site, so approach it from that angle first, and then look deeper.

Labels: blogs